Episode 027
Colleen Graneto: "...the story taking on a life of its own. That's a great way to measure. Yeah, if it's starting to take a life of its own, if you see, if you start hearing that story back, then that starts to be good signal that it's something that you've done well. And if not, if it's falling flat, if people aren't engaging, you don't see excitement, I think then that gives you signal that you might need to continue working to improve it."
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