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  • JJ Rorie

Better Product Innovation Starts With User-Centric Research

Episode 045

Rex Chekal, principal product designer at TXI discusses user centric research, specifically:

  • Why product innovation should be rooted in user research & what does that research look like

  • How can product managers weigh the needs of two distinct user groups during the research and design process?

  • Threats to innovation within an organization


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